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A glimpse behind Xiaomi’s strategy

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Demand and deliver guided by using e-commerce websites; novel idea that’s operating Listening to its clients is a key differentiator to making Xiaomi a success LAST month, I got a danger to satisfy with executives of an up-and-coming customer electronics agency, Beijing-based totally Xiaomi Corporation.   First off the bat – the guys from Xiaomi are a pretty friendly, down-to-earth bunch of techno geeks. Dressed casually in blue round-necked corporation-branded T-shirts, all people seemed to be pretty excited attending to the media when it came announcing their new flagship telephone the Xiaomi Mi 3.   And during my one-on-one sit down verbal exchange with Lin Bin, I discovered the affable president of Xiaomi an clean going guy and truly obsessed on the organisation he co-based with seven other guys, which include Chinese serial entrepreneur Lei Jun.   The former Googler held a outstanding position as vice chairman of Google China’s Institute of Engineering and engineering direct...

The RM2mil angel behind Soft Space

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Media exec Vincent Lee takes stake in promising start-up in surprisingly uncommon way Expect marketers to overcome a route to his door for similar offers FRESH from uncovering who the angel for maxman.tv turned into, or at the least narrowing it all the way down to considered one of brothers, this week Digital News Asia (DNA) can do even better -- how approximately an angel investor who coughed up a cool RM2 million (US$653,000) for a start-up inside the mobile fee area?   The start-up is Soft Space International Sdn Bhd, which DNA wrote about on Oct five. Founded with the aid of Chang Chew Soon, who describes his crew as “a group of software geeks obsessed on fee and cell improvement.” Soft Space is truely going locations, having signed a joint mission settlement with MOL AccessPortal Sdn Bhd. The aggreement will see them forming a cellular fee acquiring company in an effort to cognizance on small and medium organizations (SMBs), permitting them to take delivery of credit score...