A glimpse behind Xiaomi’s strategy
Demand and deliver guided by using e-commerce websites; novel idea that’s operating Listening to its clients is a key differentiator to making Xiaomi a success LAST month, I got a danger to satisfy with executives of an up-and-coming customer electronics agency, Beijing-based totally Xiaomi Corporation. First off the bat – the guys from Xiaomi are a pretty friendly, down-to-earth bunch of techno geeks. Dressed casually in blue round-necked corporation-branded T-shirts, all people seemed to be pretty excited attending to the media when it came announcing their new flagship telephone the Xiaomi Mi 3. And during my one-on-one sit down verbal exchange with Lin Bin, I discovered the affable president of Xiaomi an clean going guy and truly obsessed on the organisation he co-based with seven other guys, which include Chinese serial entrepreneur Lei Jun. The former Googler held a outstanding position as vice chairman of Google China’s Institute of Engineering and engineering direct...