Celcom remains optimistic despite Q1 revenue dip
Q1 2014 sales decline the first for Celcom since Q1 2006 Encouraged with the aid of cellphone adoption in suburban, rural areas ALTHOUGH Celcom Axiata Bhd's maximum latest monetary consequences broke its prevailing streak of consecutive quarters of sales increase, the united states’s largest mobile operator believes it has every motive to be constructive. For one, the company is looking forward to the take-up rate of its statistics offerings to enhance as extra customers begin to use smartphones. “If you have a look at our patron profile, you will see that we have a variety of customers within the rural and semi-urban areas. So, in terms of the take-up charge of smartphones, we were slightly behind in comparison with our competition," said Celcom leader executive officer Shazalli Ramly. “However, we are beginning to see increasing numbers of people switching to smartphones. This may be partially attributed to the affordability of the devices,” he told a media brief...