Friendster gets its game on
Friendster formally relaunched, backed by using US$1.5m marketing campaign Sets bold goal to boom no of Malaysian contributors FRIENDSTER, which was received through Asia’s leading e-fee and e-way of life issuer MOL Global Pte Ltd (MOL) in 2009, was officially re-released Thursday, May 17. With around one hundred million users, MOL is touting the pioneer social networking website because the location’s biggest on line community. In preserving with the truth that the Philippines is the maximum lively market for Friendster with 40% of general active customers, the legit relaunch there was held on April 25. The relaunch had an immediate impact in the Philippines with among a 15% and 20% soar in lively users a month after its relaunch. MOL is looking at an aggressive leap in energetic users in Malaysia too, says its organization leader executive officer Ganesh Kumar Bangah, a power subsidized through an aggressive two-month US$1.5-million advertising and promoting finances for the Ma...