Astro Radio in tie-up with Waze

  • Malaysia is a Top 5 Waze network with two million active users
  • Merging conventional media with social networks and crowdsourced content
Astro Radio in tie-up with Waze

ASTRO Radio has announced a partnership with Waze, saying it was the first neighborhood radio station to apply the cell app to bridge conventional media with social networks and crowdsourced content material to augment radio site visitors reporting.
 
“Millions of Malaysians spend a huge amount of time on the roads combating height hour traffic for their daily shuttle, now not to mention the congestion problems we are facing on the highways in the course of faculty holidays and festive ‘balik kampung’ length,” said Astro Radio chief executive officer Jake Abdullah.
 
“Our partnership with Waze is a great instance of the usage of era to assist enhance the lives of our listeners,” he stated in a statement issued through his enterprise.
 
Waze is a unfastened globally crowdsourced utility presently to be had on the iPhone, Android and Windows Phone systems, Astro Radio stated in its statement.
 
Waze carries real-time GPS (worldwide positioning system) records from its growing base of extra than 50 million customers and offers particularly correct and beneficial site visitors and navigation records.
 
Drivers can pick out the fastest path with turn-with the aid of-turn guidelines and voice navigation in neighborhood languages, taking into consideration modern-day avenue situations. Passengers are advocated to edit maps with info like road creation and site visitors accidents.
 
Waze has more than two million active customers inside the united states, in line with Astro Radio. Malaysia ranks most of the Top 5 largest Waze communities out of the nearly two hundred countries it serves.
 
Waze and Astro Radio launched each day site visitors updates throughout all 9 Astro Radio-operated radio stations in April. These are hitz fm, Mix fm, Era, My FM, Lite FM, Sinar, Melody FM, THR Raga and THR Gegar FM.
 
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