Malaysia’s security software market grows 12.9%: Gartner
- Worldwide security software program revenue up four.9% to US$19.9bil
- Organisations comprehend that traditional protection approaches have gaps
SECURITY software program spending in Malaysia reached RM268.5 million (US$83.7 million) in 2013, an boom of 12.9% over 2012, in keeping with Gartner Inc.
Meanwhile, worldwide security software sales totalled US$19.9 billion in 2013, a four.9% increase from the 2012 revenue of US$19 billion.
“The marketplace skilled slower, but still healthy, boom in 2013,” said Ruggero Contu (p.c), research director at Gartner.
“This barely tempered boom turned into in part because of the improved commoditisation of the endpoint protection (mainly purchaser endpoint software) and stable electronic mail gateway (SEG) subsegments (specially customer endpoint software program) that during 2013 accounted for round 25% of the overall protection software program market.
“Overall, the larger fashion that emerged in 2013 became that of the democratisation of safety threats, driven via the easy availability of malicious software and infrastructure (thru the underground economic system) that can be used to release superior targeted attacks.
“This ubiquity of protection threats has led organizations to realise that conventional protection tactics have gaps, thereby main them to reconsider and invest greater in security generation,” he said.
Contu stated that the consequent involvement of the enterprise in protection buy decisions has each a high quality and poor effect on software vendor revenue.
“With every corporation becoming a era enterprise, more enterprises are actually seeking to leverage a large number of facts factors to become more competitive.
“This desire to become extra digital brings with it its own demanding situations in phrases of securing this data to save you records breaches and to protect in opposition to advanced focused assaults,” he introduced.
Although the pinnacle providers remained the same as remaining year (Symantec in first vicinity, McAfee in 2d vicinity), IBM took 1/3 area this year, displacing Trend Micro, which dropped to fourth place, despite the fact that via a small margin (see Table 1 under).
The pinnacle 4 companies now account for 39% of the overall protection software program marketplace. This is the primary time in many years that a broad portfolio vendor along with IBM (that is, now not a pure-play safety dealer) has been capable of enter the top three.
From a local perspective, the top three regions ranked by means of 12 months-over-12 months boom were Emerging Asia Pacific (12.8%), Greater China (eleven%) and Eurasia (9.three%).
There are many factors in regards to the excessive boom in those regions, Gartner stated:
- Fast-developing areas start off from a smaller base whilst as compared with extra mature markets;
- Some of these areas have a strong presence of local or local companies, which has presented specific challenges to mounted vendors as they plan their cross-to-marketplace strategies for these regions, specifically Greater China; and
- The exact boom in China's patron safety market is in the main because of the inclusion of advertising revenue offered thru free endpoint safety software program, which is a popular sales generating approach for providers in the China marketplace.
The 3 biggest areas (North America, Western Europe and Mature Asia Pacific) accounted for eighty three% of the whole safety software market in 2013, however displayed a cumulative increase of 4.1%, which is slightly under the marketplace average of four.9%.
“The slower-than-common increase for security software program in mature markets is due to the saturation of key segments of the technology market and the relatively competitive nature of safety deals, pushed via an growth of seller capabilities into adjacent areas and the continuation of mergers and acquisitions (M&As),” said Contu.
“Additionally, the high penetration price of consolidated and mature technology regions which includes consumer security software program, endpoint safety and secure e-mail gateway, has ended in improved pricing pressure, along with the bundling of abilties in suite services in the identification and access control (IAM) space (consumer provisioning [UP] and internet get entry to management [WAM]), which results in a slowdown in discrete new licence revenue,” he delivered.
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